What type of evidence strengthens a speaker's credibility?

Study for the Wake Tech Communication COM 231 Test. Enhance your public speaking skills with multiple choice questions. Prepare effectively for your exam!

Concrete evidence and statistical data significantly strengthen a speaker's credibility because they provide objective support for the claims being made. When a speaker uses concrete evidence, such as facts, statistics, research findings, or expert testimonies, they enhance their argument's validity and reliability. This type of evidence bolsters the audience's trust in the speaker, as it demonstrates a well-researched and factual basis for the speaker's message rather than relying solely on subjective opinions or personal anecdotes.

Using statistics and concrete examples allows the audience to see the logical foundation of the argument, making it easier for them to accept and understand the points being made. This approach moves the discussion from abstract ideas to specifics, which can be more persuasive and convincing, thus directly enhancing the speaker's credibility in the eyes of the audience.

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