How do clichés affect the perception of a speaker?

Clichés often indicate limited creativity because they are overused phrases that can signal to the audience that the speaker may not have invested the time or effort to craft more original language. When speakers rely on clichés, it can make their message feel less personal, less authentic, and potentially less engaging. Instead of capturing the audience's attention with fresh ideas and expressions, the use of clichés may lead listeners to view the speaker as unoriginal or uninspired. This perception can detract from the overall effectiveness of the speech and may cause the audience to tune out or not take the speaker seriously. Thus, the presence of clichés can hinder the speaker's ability to connect meaningfully with their audience.